Best of -This is SportsCenter- Special To Air December 11 on ESPN

Arizona Free Press
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One-hour retrospective of SportsCenter advertising campaign ESPN will present The Best of "This is SportsCenter" Presented by Kay Jewelers, a one-hour special hosted by Karl Ravech chronicling ESPN's ad campaign, on Tuesday, Dec. 11 at 8 p.m. ET. Created in 1995 by advertising agency Wieden+Kennedy, the This is SportsCenter campaign features mini mockumentaries that capture comical moments on ESPN's Bristol campus when SportsCenter anchors interact with professional athletes, celebrities and mascots. "Sports fans tell us that they love the SportsCenter campaign, so we're serving up some of the all-time classic spots from more than 300 that have been produced," said Katie Lacey, senior vice president, marketing." It will be an entertaining look-back at the 12 years of the campaign." Dallas Cowboys quarterback Tony Romo, who has appeared in two spots this NFL season, said, I was honored to be featured in the legendary 'This is SportsCenter' campaign alongside guys like Ladainian Tomlinson, 'Big Papi' David Ortiz, Lebron James and Tiger Woods. You know you've arrived when ESPN calls about shooting a SportsCenter spot." Highlights from December 11s The Best of "This is SportsCenter show include: * A look at more than 50 "This is SportsCenter" commercials including the first ever spot * Debut of three spots * Interviews with celebrities and athletes who have appeared in the spots including Roger Clemens, Ben Roethlisberger and Trevor Hoffman To view the newest and archived spots, log on to the official This is SportsCenter web site: sports.espn.go.com/espntv/espnShow?showID=SRDA Best of "This Is SportsCenter" will re-air on ESPN (Dec. 19 at 4 a.m.), ESPN2 (Dec. 12 at p.m.; Dec. 31 at 8 p.m.) and ESPN Classic (Dec. 13 and 15 at 10 p.m.).