New NASCAR Adventure Force Crash Racers Named One of Walmart’s ‘Top Rated by Kids’ Toys

DAYTONA BEACH, Fla. – NASCAR and Far Out Toys announced today the launch of the NASCAR Adventure Force Crash Racers – the first in a new line of NASCAR-branded racing sets from Far Out Toys. The toy line will debut this weekend at South Carolina’s historic Darlington Raceway as part of its rollout online and in Walmart stores nationwide.

The release comes after Walmart yesterday announced its “Top Rated by Kids” toy list, which included the NASCAR Adventure Force Crash Racers.

Top-Performing Athletes to Train with Rev Racing Beginning in September; Will Look to Join More than 50 Program Graduates Now Working in NASCAR

DAYTONA BEACH, Fla. – Following the thorough evaluation of athletes from universities across the country, NASCAR and Rev Racing have chosen seven participants to join the 2019-20 NASCAR Drive for Diversity Pit Crew Development Program.

The former collegiate athletes were selected based on a fitness assessment held in May at the NASCAR Research and Development Center in Concord, N.C. The assessment tested their agility, strength and flexibility, followed by the participants learning the different crew member positions during a pit stop simulation.

SCOTTSDALE, AZ – After arguably the most memorable game of last year’s college football bowl season, the Cheez-It® Bowl is ready for some football under the Friday night lights, with a December 27, 2019, kickoff at 8:15 pm MST live on ESPN.

Once again, the postseason game will feature teams from the Big 12 and Pac-12 Conferences at Chase Field in downtown Phoenix, with the schools being decided on Sunday, December 8, 2019. This is the first weekend contest since the January 2, 2016 match-up between Arizona State and West Virginia.

New Partnership Broadens GEICO’s Integrated Activation Across Sport

DAYTONA BEACH, Fla. — NASCAR and GEICO have announced a multi-year agreement designating the blue-chip brand as the “Official Insurance Partner of NASCAR®” and expanding its presence across the sport.

GEICO’s involvement in NASCAR spans more than a decade through a partnership with International Speedway Corporation (ISC), which includes highly visible assets such as the GEICO Restart Zone, race entitlements and campgrounds sponsorships. Additionally, GEICO has a team relationship with Germain Racing, sponsoring the No. 13 GEICO Chevrolet driven by Ty Dillon in the Monster Energy NASCAR Cup Series™.

Nominations Close March 22; Finalists to be Announced by The NASCAR Foundation in November
BJFHA Presentation to be Made at Monster Energy NASCAR Cup Series Awards

DAYTONA BEACH, Fla. – Nominations open today for The NASCAR Foundation’s Ninth Annual Betty Jane France Humanitarian Award, which honors the philanthropic ideals and vision of the late Betty Jane France, who started the foundation in 2006.

The NASCAR Foundation’s Betty Jane France Humanitarian Award is presented annually to a NASCAR fan in recognition of community service that has significantly impacted the health and wellbeing of children. Since its inception, the award has produced $1.4 million in donations to charities represented by each year’s four finalists, impacting the lives of approximately 300,000 children in need.

January 1 match-up will be first-ever meeting between the schools

SCOTTSDALE, AZ – The 48th Annual PlayStation Fiesta Bowl will feature a first-ever matchup, as No. 11 LSU and No. 8 UCF will face off for first time in history in a Tuesday, January 1, 2019, College Football Playoff New Year’s Six contest at State Farm Stadium.

Kickoff is scheduled for 11:00 a.m. MST and will be broadcast live on ESPN. Tickets are available, starting at $95, by visiting Fiesta